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I&B Ministry instituted AYDMS to be given to commemorate International Yoga Day

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To recognise the contributions made by media in spreading awareness about Yoga and for promotion and commemoration of International Yoga Day which is held every year on June 21, The Ministry of Information and Broadcasting (I&B) headed by the Minister Prakash Javadekar instituted a new award called Antarashtriya Yoga Diwas Media Samman (AYDMS) from year 2019. It will be awarded to Media Houses engaged in Print Media and Electronic Media including Television & Radio.

Antarashtriya Yoga Diwas Media SammanKey Points:
i. 33 Sammans under Three categories will be conferred.

  • 11 Sammans will be conferred in 22 Indian languages and English under category “Best Media Coverage of Yoga in Newspapers”.
  • 11 Sammans will be conferred in 22 Indian languages and English under category “Best Media Coverage of Yoga in Television”.
  • 11 Sammans will be conferred in 22 Indian languages and English under category “Best Media Coverage of Yoga in Radio”.

ii. The duration of the coverage for AYDMS will be from 10th June- 25th June, 2019.
iii. Tentatively, the award ceremony will be held in July, 2019.
iv. AYDMS will comprise a special medal, plaque and trophy and a citation.
v. Six-member jury will assess contribution of Media in popularising of Yoga.