Indians ranked 2nd among Bleisure Travelers Globally as per the study of Booking.com

Indians were ranked 2nd among Bleisure Travelers across 31 countries as per the study of Booking.com. In 2018, 72% Indian travelers extended their business trips. Bleisure is a new trend which means business and leisure trips.

Key Points;

  • Thai travelers were ranked 1st with 80%.
  • Booking.com’s study revealed that Indian travelers were more than the global average (51%).
  • The study was conducted in October-November 2018 among 53,492 respondents. It included 1,852 Indians across 31 countries who had travelled at least once in past 12 months.
  • Two-thirds of Indian travelers, around 65%, travelled on domestic business trips. It was the highest, globally ahead of Indonesians (62%) and Chinese (62%).
  • More than half of Indian travelers, nearly 58%, reported that they had been on an international business trip in 2018. It is more than double the international standard which is 25% and the highest among the 31 markets.
  • 83% Indian business travelers rated business travelling 7 out of 10 or higher against 58% global travelers who gave similar ratings.
  • 76% Indian travelers reported that they enjoyed their travel destination compared to 56% of global travelers.
  • 55% expressed their concerns over the prospect of accommodations having received fake reviews and misleading photos while 53% felt anxious about their personal details being stolen or no confirmation of their bookings.

About Booking.com:
♦ Parent Organization: Booking Holdings
♦ Headquarters: Amsterdam, Netherlands
♦ CEO: Gillian Tans
♦ Country Manager for India, Sri Lanka & Maldives: Ritu Mehrotra